| About Suzuki-Marketing Incorporated |
Suzuki-Marketing Incorporated was founded in 2004, by Yuko Suzuki, with the purpose of exporting and marketing fine wines to the Asia-Pacific region. The company also provides marketing and communications services to a number of companies in the US and Japan.
As the company grew, opportunities arose to broaden its offerings. Suzuki-Marketing began to receive inquiries about exporting other beverages from the US to Japan — and importing products from Japan to the US. The company's exports include now include bourbon as well as wine. On the import side, the company brings in Japanese sake, whisky and shochu. |
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Yuko Suzuki, President
Certified Wine Advisor, JSA, WSET 3, CSW
Ms. Suzuki founded Suzuki-Marketing Incorporated after serving as Director of Marketing for Asia Pacific at PeoplePC, and Director of International Brand Development at E&J Gallo Winery, the world’s largest winery.
While at Gallo, she led Gallo’s global branding efforts and was responsible for marketing and PR for Gallo’s Asia Pacific countries. She contributed significantly to Gallo’s 45% sales growth in Japan during her tenure by increasing brand awareness and loyalty by developing and implementing effective marketing and public relations programs. |
Prior to Gallo, Ms. Suzuki worked at the world headquarter of PepsiCo Foods International (currently, The Frito-Lay International) in Lay’s and Ruffles global branding, at Procter & Gamble in new product development, and at Recruit Co in corporate communication strategies and advertising.
Ms. Suzuki holds and MBA from J.L. Kellogg Graduate School of Management at Northwestern University, and a BA in International Relations and Linguistics from Tokyo University of Foreign Studies. She also studied at University of Lisbon, Portugal, and The University of Western Ontario, Canada. She was born and raised in Japan, with an extensive international experience both personally and professionally. Ms. Suzuki is fluent in Japanese, English and Portuguese. |
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Richard Bischoff
VP, Business Development
Certified Sake Professional, WSET 2
Mr. Bischoff has over 30 years experience as a communications professional, and has been with Suzuki-Marketing since 2004. Before joining Suzuki-Marketing, Mr. Bischoff worked with Forbes ASAP Magazine, Ketchum Public Relations and McCormack & Dodge Software. Mr. Bischoff also worked "behind the bar" at Thomas Fogarty Winery in Northern Californa. As a professional communicator, Mr. Bischoff believes that if you can tell the story behind what makes a product (or a beverage) great, you can educate, and if you can educate, you create a successful relationship between the producer, the seller, and the consumer. He's used his experience to train distributors, retailers and consumers. |
He is a graduate of Emerson College and a member of the Screen Actors Guild/Amercan Federation of TV & Radio Artists.
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Yoko Yamamoto
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| Our Mission |
| To create long-term and profitable opportunities for our clients — and deliver their products to an audience of consumers who expect quality — by providing well-thought out and executed marketing, sales, and communications strategies. |
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| Photo Gallery. We find ourselves in interesting places, doing interesting things with interesting people. Here are a few shots of Suzuki-Marketing "in action." |
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Lala is the official Suzuki-Marketing mascot. She travels with us whenever possible, and gets in all sorts of adventures. Here she is, in Tokyo, with Godzilla.
She doesn't look nervous at all. |
L-R Bob Cabral, Three Sticks Wine, Yuko Suzuki, Ryan Pritchard. Sonoma Valley Barrel Auction. We are very fortunate to have several client wineries present their wines at the Sonoma and Napa Auctions every year. |
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| Training is everything. We regularly travel to Asia to train somelliers, sales people, and distributors. In addition, our distributors regularly send their people to the US. In this photo, our friends from Watson's Wine Cellar, Hong Kong, are visiting Williams Selyem, in Sonoma. |
Our first visit to Iwate Meijo Sake Brewery, Oshu-city, Iwate, Japan. We're proud to be importing this fine sake. L-R: Masahiko Suzuki, Richard Bischoff, Junya Oikawa, TK |
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| This was a wine event for TK, in Kyoto. This is Yuko teaching a geisha about wine. |
Chiba, Japan Food Expo. We went there to support our distributor and talk about wine. Richard was lucky enough to have an artist draw him "on the job." |
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| Yuko Suzuki, Donald Patz, Patz & Hall Winery, Sonoma County Barrel Auction. |
Customer Support is a huge part of the brand-building process. We visit Asia regularly in order to support our distributors, train sales staff, and strategize with our partners. It's an on-going process. We're fortunate to work with great people "from grape to glass." This was taken at Il Pinolo, Yokahama, Japan. |
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